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ISTANBUL GELİŞİM UNIVERSITY INFORMATION SYSTEM

HALKLA İLİŞKİLER YAZARLIĞI COURSE IDENTIFICATION AND APPLICATION INFORMATION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
HTP251 HALKLA İLİŞKİLER YAZARLIĞI 3 2 1 5

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY
Week Preparatory Topics(Subjects) Method
1 Scanning Resources General Overview of Public Relations Writing Lecture, Practice, Question-Answer
2 Scanning Resources Correct Use of Turkish Lecture, Practice, Question-Answer
3 Scanning Resources Press Release I Lecture, Practice, Question-Answer
4 Scanning Resources Press Release II Lecture, Practice, Question-Answer
5 Scanning Resources Press Article Lecture, Practice, Question-Answer
6 Scanning Resources Press Conference and Press Invitation Letter Lecture, Practice, Question-Answer
7 Scanning Resources Press Tour and Press Dossier Lecture, Practice, Question-Answer
8 Scanning Resources Special News Lecture, Practice, Question-Answer
9 Scanning Resources Internal Communication Texts Lecture, Practice, Question-Answer
10 - MID-TERM EXAM -
11 Scanning Resources Letters Lecture, Practice, Question-Answer
12 Scanning Resources Speech Text Writing Lecture, Practice, Question-Answer
13 Scanning Resources Copy Writing in Digital Media I Lecture, Practice, Question-Answer
14 Scanning Resources Copy Writing in Digital Media II Lecture, Practice, Question-Answer
15 Scanning Resources Copy Writing for Crisis Situations Lecture, Practice, Question-Answer
16 - FINAL EXAM -
17 - FINAL EXAM -