ENTREPRENEURSHIP AND BUSINESS START-UP PROGRAMME COURSE DESCRIPTION

Code	Name of the Course Unit	Semester	In-Class Hours (T+P)	Credit	ECTS Credit
UIT418	ENTREPRENEURSHIP AND BUSINESS START-UP	8	3	3	7

GENERAL INFORMATION
Language of Instruction :	Turkish
Level of the Course Unit :	BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle
Type of the Course :	Compulsory
Mode of Delivery of the Course Unit	-
Coordinator of the Course Unit	Assoc.Prof. GÜLGÜN ÇİĞDEM
Instructor(s) of the Course Unit	Assoc.Prof. AYŞE MERİÇ YAZICI
Course Prerequisite	No

OBJECTIVES AND CONTENTS
Objectives of the Course Unit:	The aim of the course is to enable students to develop innovative business ideas and understand the entrepreneurial process. The course provides basic knowledge and skills in areas such as business plan preparation, resource identification, and risk management. It also aims to increase students' potential to establish and sustainably manage their own businesses.
Contents of the Course Unit:	It provides basic information on the concept of entrepreneurship, the characteristics of entrepreneurs, and types of entrepreneurship. Developing business ideas, preparing business plans, financing sources, and marketing strategies are among the course's focal points. In addition, business establishment processes, legal regulations, and current applications of entrepreneurship are examined.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)
Explains the fundamental concepts, types, and processes of entrepreneurship, including strategic, social, global, and intra-entrepreneurship.
Analyzes opportunity recognition, innovation capabilities, social capital, and market conditions in the development of new business ideas.
Applies business planning principles by preparing a structured business plan that includes market analysis, financing sources, marketing strategies, and risk management.
Evaluates entrepreneurial ventures in terms of sustainability, institutionalization, ethical responsibility, and long-term competitive advantage.
Develops an innovative and feasible start-up concept by integrating strategic entrepreneurship, technology, and resource management considerations.

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY
Week	Preparatory	Topics(Subjects)	Method
1	Literature Review, Reading	Entrepreneurship Knowledge	Lecture, Question and Answer
2	Literature Review, Reading	Strategic Entrepreneurship	Lecture, Question and Answer
3	Literature Review, Reading	Technology and Innovation Management	Lecture, Question and Answer
4	Literature Review, Reading	Innovation Capabilities	Lecture, Question and Answer
5	Literature Review, Reading	Social Capital	Lecture, Question and Answer
6	Literature Review, Reading	Diversity Management and Entrepreneurship	Lecture, Question and Answer
7	Literature Review, Reading	Ethics, Social Responsibility, and Entrepreneurship	Lecture, Question and Answer
8	Literature Review, Reading	Organizatıons That Support Entrepreneurship	Lecture, Question and Answer
9	Literature Review, Reading	Entrepreneurship and The Business Plan Process	Lecture, Question and Answer
10	-	MID-TERM EXAM	-
11	Literature Review, Reading	Kosgeb Entrepreneur Business Plan	Lecture, Question and Answer
12	Literature Review, Reading	Institutionalization And Sustainable Entrepreneurship	Lecture, Question and Answer
13	Literature Review, Reading	Global Entrepreneurship	Lecture, Question and Answer
14	Literature Review, Reading	Intra-Entrepreneurship	Lecture, Question and Answer
15	Literature Review, Reading	Social Entrepreneurship	Lecture, Question and Answer
16	-	FINAL EXAM	-
17	-	FINAL EXAM	-

SOURCE MATERIALS & RECOMMENDED READING
Kuratko, D. F. (2020). Girişimcilik: Teori, Süreç ve Uygulama, Nobel Akademik Yayıncılık. Şen, H., & Kara, A. (2019). Girişimcilik ve İş Kurma, Beta Yayınları. Arıkan, S. (2018). Girişimcilik: Temel Kavramlar ve Yeni Girişimler, Siyasal Kitabevi. KOSGEB (2021). Uygulamalı Girişimcilik Eğitim Kitabı, KOSGEB Yayınları. Tekin, M. (2020). Girişimcilik ve Küçük İşletme Yönetimi, Günay Yayınları.

ASSESSMENT
Assessment & Grading of In-Term Activities	Number of Activities	Degree of Contribution (%)	Description	Examination Method

Level of Contribution
0	1	2	3	4	5

KNOWLEDGE
Theoretical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Summarizing basic and advanced topics in International Trade and Business.				3
2	To define the theories, concepts and principles of International Trade and Business and its sub-fields.				3
3	Interpreting the relationship of International Trade and Business with other disciplines.					4
4	Using the theoretical knowledge gained in the field of International Trade and Business in professional practices and daily life.					4

KNOWLEDGE
Factual
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Explaining current events and phenomena in the field with a holistic perspective analytically and systematically based on advanced knowledge and skills.				3
2	Solving problems encountered in business life, at individual and organizational level.					4
3	Effective use of computer programs (such as SPSS, R, Excel, Stata) in the face of complex business problems.		1
4	Evaluating the developments in the world from an intellectual perspective in the light of the joint faculty courses taken.				3

SKILLS
Cognitive
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Recognizing new theoretical and practical approaches in the field of International Trade and Business.					4
2	Recognize the relevant literature effectively.				3
3	Independently organize activities towards organizational goals and objectives.					4

SKILLS
Practical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	To conduct qualitative and quantitative research on the subjects related to the field.					4

OCCUPATIONAL
Autonomy & Responsibility
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	To be able to work independently in the light of the knowledge gained in the field of International Trade and Business and to take responsibility for the work done.					4

OCCUPATIONAL
Learning to Learn
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Adopting the philosophy of lifelong learning.					4

OCCUPATIONAL
Communication & Social
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	To use Turkish in written and oral communication in accordance with the rules and effectively.				3
2	Using foreign language skills effectively in business and social life, explaining their demands in writing or verbally.					4
3	To design a healthy communication network in the business world by using social life skills.					4

OCCUPATIONAL
Occupational and/or Vocational
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Benefiting from the theoretical and historical knowledge of international trade and business; analyzes current issues, events and problems.					4
2	Continually improving their knowledge of the structure and characteristics of the variables of international trade and business.					4

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT
Workload for Learning & Teaching Activities
Type of the Learning Activites	Learning Activities (# of week)	Duration (hours, h)	Workload (h)
Lecture & In-Class Activities	14	3	42
Preliminary & Further Study	13	2	26
Land Surveying	0	0	0
Group Work	7	1	7
Laboratory	0	0	0
Reading	13	2	26
Assignment (Homework)	13	2	26
Project Work	0	0	0
Seminar	0	0	0
Internship	0	0	0
Technical Visit	0	0	0
Web Based Learning	0	0	0
Implementation/Application/Practice	0	0	0
Practice at a workplace	0	0	0
Occupational Activity	0	0	0
Social Activity	0	0	0
Thesis Work	0	0	0
Field Study	0	0	0
Report Writing	0	0	0
Final Exam	1	1	1
Preparation for the Final Exam	11	3	33
Mid-Term Exam	1	1	1
Preparation for the Mid-Term Exam	9	2	18
Short Exam	0	0	0
Preparation for the Short Exam	0	0	0
TOTAL	82	0	180