| Code | Name of the Course Unit | Semester | In-Class Hours (T+P) | Credit | ECTS Credit |
|---|---|---|---|---|---|
| ULT201 | LOGISTICS SERVICES MARKETING | 3 | 3 | 3 | 6 |
RECOMMENDED READING |
|---|
| Gulsen Serap Cekerol, (2013), Lojistik Yonetimi, T.C. ANATOLIAN UNIVERSITY PUBLICATION NO: 2823, Eskisehir |
| Kasim Karahan,( 2006) Hizmet Pazarlamasi, Istanbul : Beta Publication, |
| Icoz, O. (2005), Hizmet Pazarlamasi, Ankara : Turhan Bookstore, |
| Ozturk,S.A. (2013), Hizmet Pazarlamasi, Bursa : Ekin Publication |
| Grant B.D., (2012), Logistics Management, Pearson International Content |